Our speaker Aysha Saif Al Hemrani is a digital artist born in Ajman, United Arab Emirates and is popularly known as @Mnawrah. She enjoys Emirati pop culture and makes it a point to translate that culture into art.
This is going to be an awesome two-day workshop that brings together designers and non-designers to use creative and innovation activities to tackle a global brief at the same time as other host cities.
As products evolve and design teams grow, so does user research operations and practice. In this talk, we will cover some of the most commonly held myths and misconceptions that teams and stakeholders have against conducting user research. We will look closely into the main obstacles that face teams when getting the necessary buy-in from clients and/or stakeholders to conduct proper research with actual users.